I get it, lovelies: this world of marketing can be pretty confusing. You’re probably overwhelmed with different techniques and strategies to get on top of your online marketing, every one claiming to have “The Winning Formula” but how do you know which one is right for you? Then you’re [...]
So, you’ve spent a lot of time, money and energy building your business website. You finally launched it and... crickets. No one is visiting your site. WHYYYY? Well simply put, because they don’t know that they should. They probably don’t even know it exists. You need to tell them, you [...]
You know when you’re Stuck. Everyday feels like you’re sinking deeper into the quicksand of life. The more you struggle, the deeper you sink. You’re not even sure how you got here: it was a slow decent but now you can’t move. You’re powerless, your breath comes in ragged [...]
Why I decided to step up Throughout my career of working in companies large and small, I craved mentorship. All I wanted was someone to take me under their wing and train me up; upskill me and lead me forward. But I was never lucky enough to have that. [...]
Do me a favour, dear reader. I want you to cast your mind back to the last time someone paid you a compliment… How did you react? How did it make you feel? If you brushed it off, laughed it off or felt all squirmy and uncomfortable, then please [...]
A tale of soul vs ego I’m sure you’ve heard it before: being aligned is the answer to finding happiness in your work, and ultimately leads to business success… but what does being in Alignment actually mean? Were you ever that wonky to begin with? And how does alignment really impact the work you [...]
A tale of adding value and gaining trust Content Marketing - yet another intimidating marketing phrase aimed at scaring clients into submitting to retainer fees. But what does it actually mean? And how will it help your business? In short, it’s figuring out how to package your offering to [...]
A tale of illusion We live in a society that has taught us to be fearful. We weren’t born that way, we were born open, observant, trusting and permeable. Yet slowly but surely, fear began to mold us. We inherited fears from our parents: "that spider is scary, don’t [...]
Where do you fit in? I’ve been questioning this concept a lot recently - the idea that to "fit in" with society we can only be one thing. We have been conditioned to believe that we need to fit into a box, we need a ‘brand’, we have to [...]
